Catherine Malandrino Joins Brands Owned by Bluestar Alliance, LLC

CoMetrics Partners pic
CoMetrics Partners

Managing partner at CoMetrics Partners, LLC Gary D. Herwitz represents clients in the retail industry. Gary Herwitz and his company have served as the financial advisor to such companies as Tahari ASL, LLC.

Following its representation of Marc Ecko Enterprises in a sale to Iconix Brand Group, CoMetrics Partners, LLC worked with Tahari ASL, LLC to execute an asset purchase agreement with Bluestar Alliance, LLC for an undisclosed amount. The contract sold Tahari ASL’s intellectual property rights for Catherine Malandrino assets to Bluestar Alliance, a company that partners with Arthur Levine and Elie Tahari. While Tahari ASL no longer holds ownership of the brand, it will continue to serve as its manufacturer and distributor.

Bluestar Alliance will leverage Catherine Malandrino, a seasoned brand, to increase its presence in the lifestyle market, thus giving consumers access to a lineup of apparel, accessories, and home furnishings. Bluestar Alliance plans for Catherine Malandrino to become an international brand with brick and mortar locations and wholesale luxury collections.